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Branding

Great branding is the backbone of your marketing strategy. It sets the tone for telling your customers exactly who you are, so it’s essential to nail it. But where do you even start? Branding is a far-reaching exercise, and while some might think it’s as simple as choosing the right logo, it’s so much more than that. From the use of colour theories to best express your values to brand voice strategies to explain how you communicate, branding is the character of your business.

The right brand strategy should involve the input of a number of experts, from graphic designers to content professionals, and most businesses don’t have those to hand in-house. Not only that, but sometimes it’s difficult to look critically at your branding from the inside. That’s where we come in. We’re here to offer the insights of our team of experts, who can assess everything your business has to offer and distil it into a comprehensive and actionable brand strategy. This enables you, and us, to create ongoing marketing strategies which truly make sense for your business needs, goals and values, and communicate cohesively to your target audience.

What we do

Brand Strategy

We will assess your competitors and your target audience, and unpick what makes your business the best choice for your customers. We will take a critical look at your place in the competitive landscape and use those insights to craft a brand strategy uniquely suited to you, designed to make your shine.

Brand Design

Brand design determines the visual impression that your customers get of your business. We take what your business does, and how it feels, and turns that into a strong visual identity that will stand the test of time. From carefully-selected colour palettes to the perfect image types, we have the insights to make your brand look great.

Brand Messaging

It’s essential to know what your business is trying to say, and equally important to know how to say it. Brand messaging strategy considers how your audience wants to be spoken to, and the unique identity of your business, and brings those together to create a tone of voice you can use across channels.

Print Material Design

The naysayers who say print is dead are just not doing print very well. Print is very much still a valuable part of your marketing arsenal, and we can help you harness it. From choosing the right information to displaying it perfectly, we can produce print collateral that you’ll be proud to display.

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Frequently askedquestions

In today’s savvy consumer world split second decisions are made about your business. Your brand is the face of your company and is often the consumers first point of contact. Having a consistent brand identity that communicates who you are sets the tone of your abilities and allows for an emotional connection to your audience. It’s one of your companies most powerful tools.

The deliverables include a brand strategy document, tone of voice, Packaged logo, typography, Colour Palette and brand guidelines ensuring your brand is future proof

Like people every branding project is unique, so we cater to your budget and needs. We will share our recommendations based on the scope of the project to ensure you get the most out of the project within your budget.

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Wicklow, Ireland

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